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Reasons why you should start a blog in 2023

Fri 17th Feb 2023

Blog / Reasons why you should start a blog in 2023

Reasons why you should start a blog in 2023

Whether you want to bring improve your SEO or get a bigger following to your content, a blog is a powerful way of pushing your website to the next level. 

In 2023 Every website should comes equipped with some form of Blog to post frequent content. This is vital for every businesses marketing and SEO strategy. By posting relevant and insightful content online you won't believe how powerful it can be. Just by posting 2 to 3 times per month can help you achieve more. Here is some reasons why you should add a blog to your website in 2023. 


Reach a larger audience and bring in more traffic

Although reading blogs aren't everyones cup of tea they can answer important questions and help a lot of people when they are searching on Google. For example someone looking to learn how to build a website can often find useful information in the form of a well written blog. 

Googles algorithm is very complex but what it is very good at is finding the best answers to people Queries and this is why a good blog can really help push your website to more people. You can provide information people are looking for without them directly looking for your services or website. These customers may not be looking for your services at this moment in time but it creates awareness and gets your brand further out there. This can lead to people coming back in the future or even navigating to your main website pages and seeing more about what you do. It is powerful. 


Build a bigger following on social media

Another way it builds an audience is it gives you content to post on your social media, which also brings in another audience. Facebook, Twitter, LinkedIn, Instagram you name it you are able to get more engagement and more traffic by simply sharing your blogs on social media. If people find your blogs interesting they will also possibly share it to their friends and even bring in more followers and likes. Content in king in the SEO world.  


Promote Your Products And Services

If you base your blogs around services and products using keywords you can advertise your business within the blog. For example We offer Web Design Services and at the bottom of this blog we will add a CTA to get in contact so that anyone interested can get a blog built on their website. This is where you can get creative without making it a full advertisement. Offer help for someone who is interested in a certain topic give them options in which they can either do it theirselves or use your services or products. 


Want to add a blog to your website? 

We have been developing responsive websites which generate sales, traffic and get you higher in the search rankings for over a decade. For more information on how we can build a blog for your website and help your business reach its full potential, get in touch today. We also offer the following services to help you business succeed online. 

  • > Web Design
  • > Branding 
  • > SEO 
  • > Bespoke Software Development 
  • > Animated Sales Videos
  • > Cloud Web Hosting

Learn more here.